Hey, I’ve got two quick questions for you…
Has your career path caused you confusion? Has your personal development been frustrating? If you say yes to either of these questions then block out the next few minutes and read this entire post.
Here’s the truth. Career success is easiest for those who have lots of opportunity in front of them. Many people, and maybe you, struggle to find opportunities while their careers grind on uneventfully. This lack of opportunity may be due to the job you are in, but it also may be due to your frame of mind. There are lots of opportunities. I know this because I struggled to overcome a frame of mind that locked me into a too narrow career path. I didn’t see all the opportunities around me, mostly because I didn’t look for them – I didn’t even know how to look for them.
Online Opportunity For Professional Development
The internet offers lots of opportunity even if it’s a bit unwieldy. Online technologies still change so fast that what seemed like a great opportunity just a few years ago may seem old hat today. This high pace of technical change can be daunting, but what if there were opportunity just by doing searches? Well, there is opportunity in doing searches; you just have to know what you’re looking for.
Let’s start by doing a simple search. When I put the keywords “career path” into a Google search window I came up with this page:
Here’s the thing… if you look at this page as merely information about career advice you completely miss the possibility that there may be opportunity available. Let’s look a little deeper. The top slot of the page is Depaul University’s career center. There may be opportunity there, but probably most of that opportunity will go to Depaul students and alum – although, maybe not. Instead of looking into Depaul, I move down to the second search slot and find a blog called lifehacker. Maybe this is opportunity. Let’s take a look:
Lifehacker is a blog built on the Kinja collaborative blogging platform. Here’s where the opportunity opens up. The article that wound up in the second slot of my Google search was titled, “Top 10 Ways to Find Your Career Path”. Why not contact Lifehacker and ask if you can do a guest post on their blog. If you’re interested in blogging and career paths, then this article is important. It ranks second on the Google search for “career path” and the blog writer may be pleased to share blog traffic in exchange for a great blog post. The whole point is that whatever interests you is an opportunity on the internet if you just reach out. You can easily turn disappointment into hope for personal development by finding a chance to share. A little research, a little writing and a little social interaction online and there is no end to the amount of opportunity you can tap into.
Turn Contacts Into Career Growth
Okay, so I’m assuming you have a blog or will start one. That’s one of the ways to turn online opportunity into career growth, but there are so many other online methods that it can make your head spin. If you don’t like to write, you can do a video and post it on a YouTube channel. Or, if you don’t like to do videos you can record a podcast and post it on one of the podcasting channels – like the iTunes channel.
Career growth is all about just getting started. Once you’ve found access to opportunity then it’s on you to do the work required to leverage that opportunity and make it work to your advantage. If you have an online following you have a valuable career asset. It’s up to you to figure out exactly how you will use that asset to make your career path coincide with your life fascination. Again, it takes work to figure all these things out and make them work, but if you are involved with areas that interests you, the work is fun.
So far, I only looked at the first page of a Google search. There are usually hundreds, if not thousands, of pages behind that first page. If you go a page or two back behind the first page there are more people to contact; some of them may have reasonable followings that you would do well by getting in front of. When you do guest posting you have a chance to channel your readers back to your blog and that may gain you a larger personal following. Don’t’ overlook the back pages of a Google search there is value back there if you just learn how to leverage it – mostly by digging in.